Definition
An open standard that gives an AI agent a verifiable name and directory entry, the way the existing domain-name system verifies websites. It lets you confirm 'which agent is this and who is it acting for' before trusting it. It provides a neutral, internet-scale identity and discovery layer for agents.
Why it matters
Agent identity and discovery are the biggest trust gaps in agentic AI, and a neutral naming system is a prerequisite for safe, accountable agent-to-agent activity.